Samsung retreats into Tizen to shake harassment of Chinese

Samsung TizenThey have the same chassis similar technical characteristics and operating system, but they are cheaper. Chinese mobile broke last year in the market for smart phones and one of its main victims has been, without doubt, Samsung. While companies like Xiaomi, Meizu, Lenovo and Huawei have increased their sales, South Korea saw its numbers have plummeted.
Last October Samsung announced an operating profit in the period comprising between July and September of 4.06 trillion won ($ 3,050 million) or what is the same: 60% less than in the same period last year. Sales of its latest flagship, the Galaxy S5, were not much better as it placed 40% less than expected.

Since the company itself guessed who could be to blame for this catastrophe. And all pointed to the same place: China. Something indirectly acknowledged technology in a statement, to predict “even greater intensification” of competition in the world market in the sector, a clear allusion to the growing popularity of these manufacturers.

No walked misguided. At the same time announcing its results, Samsung said goodbye to his reign in China because of Xiaomi, which became the manufacturer smarter mobile phones sold in this country.

The truth is that actors like One Plus, Huawei, Meizu, ZTE, Lenovo or Xiaomi have achieved sales shoot through simple (and complex at the same time) formula to sell handsets with very high performance at a midrange price. Something not currently offered by the South Korean. The most critical Samsung currently hold their devices fail to differentiate into any of the Chinese: has a similar housing made of polycarbonate, components, number of megapixel cameras and even OS.

Google’s platform is up becoming a poisoned chalice because in the end it differs only by adding layers each manufacturer being practically the same for all devices. Well, with regard to this last company seems to be moving the tab.

The first ‘smart phone’ with Tizen
Samsung has unveiled Wednesday its first smart phone with its own operating system open source Tizen, version 2.3. This is the Samsung Z1, a terminal medium / low range with 4-inch screen (WVGA) and will be sold exclusively in India at the moment.
A year ago the manufacturer and tried to launch a Tizen, Samsung Z phone, but eventually canceled, something that has not happened on this occasion.

Samsung’s operating system is compatible with a large number of Android applications and most importantly, is the same as that already includes its smart watch Gear S and its new Smart TV. The company introduced at CES 2015 last televisions, including this platform. A few days later did the same with his first phone, so it seems that from Seoul are taking seriously the ecosystem.

The new TVs are a good example of this. Using Wi-Fi Direct content can be easily shared from a mobile device to the TV and vice versa with a single click. With Bluetooth Low Energy (BLE), the software automatically searches Samsung Smart TV Samsung mobile devices nearby and connects with them. Finally, users can also watch TV on their mobile devices wherever they are at home or at work even when the TV is off.

A year ago the manufacturer and tried to launch a Tizen, Samsung Z phone, but eventually canceled, something that has not happened on this occasion.
Samsung’s operating system is compatible with a large number of Android applications and most importantly, is the same as that already includes its smart watch Gear S and its new Smart TV. The company introduced at CES 2015 last televisions, including this platform. A few days later did the same with his first phone so it seems that from Seoul are taking seriously the ecosystem.
The new TVs are a good example of this. Using Wi-Fi Direct content can be easily shared from a mobile device to the TV and vice versa with a single click. With Bluetooth Low Energy (BLE), the software automatically searches Samsung Smart TV Samsung mobile devices nearby and connects with them. Finally, users can also watch TV on their mobile devices wherever they are, at home or at work even when the TV is off.

Both companies are at a critical point. Samsung poor figures must be added the drop in market share of Windows Phone, according to data provided by Kantar, so that the union could be beneficial.

With Yosemite and IOS 8 Apple has done a good job to connect both platforms. From now on customers of the bitten apple can connect their various devices easier than ever. Microsoft is pointing the same direction with a common operating system for its entire dispositive. And what is certain is that Samsung has to do the same.